Creating and Managing Loyalty Programs in Counterpoint

Loyalty Programs in Counterpoint are beneficial when building long-term relationships with your customers. In this webinar, you will learn how to set up a program and customize it, sign customers up, access point balances, set up redemption rules, and pull reports.

This webinar by Rapid POS provides a comprehensive guide to implementing and managing loyalty programs in Counterpoint. Archie Palencia and Robert Flores detail the setup process within the NCR Counterpoint system, starting with defining the fundamentals of customer loyalty. They clearly demonstrate how to configure various aspects, including establishing rules for earning points based on purchases and setting up redemption options. The presentation also covers how to manage scenarios where customers simultaneously earn and redeem points.

Furthermore, the webinar explains how to assign these loyalty programs to individual customers and illustrates the customer-facing experience at the point of sale. Beyond the technical setup, the presenters discuss strategic applications of loyalty programs to achieve business goals such as increasing revenue, growing email lists, managing inventory, and enhancing overall customer satisfaction. They also touch upon the integration of these programs with email marketing efforts, providing a holistic view of leveraging customer loyalty within the Counterpoint ecosystem.

For more information, considering other posts from our blog.

For more webinars, visit Counterpoint University.

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Bliss Martin

Bliss Martin helps retailers cut through the noise and make technology actually work for their business. With a decade of experience in retail tech, she’s partnered with everyone from single-store owners to multi-location operators - helping them simplify operations, make smarter decisions, and get more out of their point-of-sale systems. Bliss is known for making the complex feel manageable and bringing a calm, strategic voice to fast-moving retail environments.

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